Nike’s Custom Power Racks Might Change The Case For Investing In NIKE (NKE)

Nike recently expanded its Nike Strength Pro Equipment line with a customizable Power Rack ecosystem, now installed in high-performance facilities such as the Arthur M. Blank U.S. Soccer National Training Center, USC’s Bloom Football Performance Center, and the Kaiser Permanente Performance Center for the Portland Fire and Portland Thorns. This push into fully customized strength equipment signals Nike’s effort to deepen relationships with elite programs and women’s sports, potentially...